Netflix Culture

by Alex Buznego on January 19, 2011

There are so many things to like about Netflix. Their business model shattered existing structures in how people were accustomed to renting movies. They cut out the “get in your car and drive to the store” aspect of the model, and they eliminated the non customer-friendly late fees and strict time frames to rent videos. They boldly said “No Late Fees” (and passed up what accounted for $600 million for Blockbuster), while offering a vast (and searchable) assortment of seemingly infinite film titles, while eliminating the need to drive to the store.

But what many probably don’t realize is the importance that CEO Reed Hastings places on corporate culture. Below find a presentation from Netflix on the topic. It’s worth taking some time to read:

Culture

View more presentations from Reed Hastings.

Alex Buznego

Alex is responsible for creating and executing all Marketing strategies, including Brand Management, Interactive/Web 2.0 Marketing, Public Relations and Social Marketing initiatives at Inktel Direct. Alex’s past experience in Marketing includes time with the Miami Heat, as well as experience in the nonprofit sector as Director of Development for Roots of Hope. Alex holds a Master’s of Business Administration Degree in Marketing and Finance from the University of Miami, as well as a Bachelor’s of Arts in Philosophy, Political Science and Economics from the University of Pennsylvania. Alex has been with Inktel for two years.

Tagged: Culture, Employee-Centric, Netflix, Our Most Admired Firms

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http://www.inktel.com Alex Buznego

So necessary to “teach them to yearn for the vast and endless sea.” Love that.

Employee selection really is the key. If people are surrounded by other people who are strong and who make you want to be better, then they get better too. Great workplaces are those with in-house day cares or coffee shops or massage parlors, but rather, the ones that put you in an environment to learn, to grow and to constantly get better.
http://www.twitter.com/danarriola13 Dan Arriola

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Jerry C

Alex has a great point, hiring the right people is a critical factor. In my experience, I found three things. First, employee referrals are great source for maintaining culture, people tend to refer those with like values and ethics. Second, in the absence of referrals, hire attitude. Someone may not have all the skills needed, but attitude and drive can out weigh other factors. Finally, and most important, all levels within the organization must be consistant in “walking-the-talk.” Words and phrases are easy, but living them day-to-day provides the example to follow!!